HotelPartner, incert and Online Birds join forces for innovative marketing strategies at ITB 2024

Serving the hospitality industry: The partnership brings together established market leaders who combine their expertise in eTourism solutions for distribution, online marketing and revenue management.

With the central theme of “Remixing Hospitality Solutions”, HotelPartner Revenue Management, incert eTourism and Online Birds will be presenting innovative approaches at a joint stand at the ITB in Berlin from March 5th to 7th.

Visitors will also have the opportunity to learn about the latest developments in hotel marketing and to engage in face-to-face discussions with industry experts.

“We are delighted to have the opportunity to work with Online Birds and incert eTourism to combine our strengths and present a comprehensive range of tailor-made solutions for the hotel industry,” said Florian Augustin, Chief Commercial Officer (CCO) and member of the Group Management at HotelPartner Revenue Management. “This partnership also ensures that we can jointly address the challenges facing the industry and develop effective solutions that will help hoteliers to succeed in an ever-changing market.”

HotelPartner Revenue Management, a leading provider of revenue management solutions, leverages its TET-Synergy of qualified teams (T), proven expertise (E) and the use of mordern technology (T). The Swiss company, with additional offices in Vienna, Salzburg and Hamburg, already serves more than 500 hotels in Europe. On the other hand, Online Birds’ online marketing experts help hotels to enhance the customer journey for improved visibility and competitiveness.

Philipp Ingenillem, co-founder of Online Birds, is also looking forward to working more closely with HotelPartner Revenue Management and incert eTourism: “Both companies are leaders in their fields and both complement our efforts towards a holistic digital customer journey.”

Specialising in voucher, ticketing and loyalty systems, incert eTourism provides digital solutions for distribution, marketing and guest loyalty. Günther Praher, CEO of incert eTourism, sees the cooperation as an opportunity to promote effective measures for the hotel and tourism industry at ITB: “The industry should focus more on process optimisation, automated systems and increased value creation in the hotels.” The joint initiative reflects not only a deep understanding of the ever-changing demands on hoteliers in times of crisis, but also the companies’ expertise in digitalisation, system automation and sales optimisation.

In a time of constant change and current challenges in the hospitality industry, these experts have proven to be reliable and stable partners due to their market sensitivity and experience in digitalisation and system automation. They have successfully supported many hoteliers, even during the pandemic.

By combining their extensive expertise, these industry leaders are also positioning themselves as pioneers of forward-looking solutions for the development of the hotel industry in the years to come. The joint initiative reflects not only a deep understanding of the ever-changing demands on hoteliers in times of crisis, but also the companies’ expertise in digitalisation, system automation and sales optimisation.

The joint stand at ITB is located in Hall 10 (Stand 122).